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INTERVIEW: Dr Reddy's CEO on the 'windshield and rear view mirror'

This article was originally published in Scrip

Executive Summary

When Dr Reddy's Laboratories completed 25 years of its existence in 2009, CEO G V Prasad said that building a great company was quite like driving a car. It requires looking through the windshield and imagining a better future while also gaining hindsight by glancing at the rear view mirror.

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