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Eisai Gains Orion's Branded Generics Fareston And Eldepryl For China; Oncology Sales Force Can Be Seen In Action In Advance Of Halaven

This article was originally published in PharmAsia News

Executive Summary

TOKYO - Eisai Inc. is tapping into China's opportunities for branded generics. The company announced July 13 it acquired marketing and distribution rights for Orion Corp.'s breast cancer drug Fareston (toremifene) and Parkinson's disease drug Eldepryl (selegiline), both of which are available as generics in China

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A regular roundup of commercial stories appearing in Scrip’s sister publication PharmAsia News, whose multilingual team of regional experts provides authoritative business intelligence focused on the Asian marketplace. Full stories can be accessed by clicking on the story title (subscription required).

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