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Government Partnerships And Better Payer Engagement: Janssen's Plan For Middle Eastern Growth

Executive Summary

Unexpected events like low oil prices and political unrest have made for a very challenging business environment in the Middle East and North Africa and led to a drop in growth. But Khaled Mansour, head of market access and external affairs EMEA Emerging Markets for Janssen, explains how with government partnerships the company plans to build up business from a new baseline.

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