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The Mayo Clinic's E-Health Venture

This article was originally published in Start Up

Executive Summary

It's not just IPO-lusting entrepreneurs and VCs jumping onto the E-Health bandwagon: two major medical institutions, Johns Hopkins University and the Mayo Clinic also want a piece of the action. In 1996, JHU and Aetna US Healthcare formed a joint venture to launch a consumer information website. More recently, the Mayo Clinic announced that it would follow suit by setting up its own Internet firm, with backing from the Shansby group, a San Francisco-based private equity company. Revenues generated by the Mayo site, which will include interactive services, are earmarked for Clinic research and educational activities.
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