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Multinationals Turn To Smaller Markets To Avoid BRIC Restrictions

This article was originally published in PharmAsia News

Executive Summary

Poland, Mexico, South Korea and Indonesia all grew between 5% and 6.5% in 2011, and South Africa, Turkey, Vietnam, the “stans” countries and “fascinatingly” Iran, among others, also are likely areas for future expansion of the OTC and self-care market, consultant Nicholas Hall says.

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