Opportunity Growing For Newer Therapies In Emerging Markets
This article was originally published in PharmAsia News
Executive Summary
Big pharmaceutical firms seeking to expand sales more aggressively in emerging markets should not underestimate the need for innovative therapies, specifically antiretrovirals, despite strong sales of generic medicines
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PharmAsia News Business Bulletin
A regular roundup of commercial stories appearing in Scrip’s sister publication PharmAsia News, whose multilingual team of regional experts provides authoritative business intelligence focused on the Asian marketplace. Full stories can be accessed by clicking on the story title (subscription required).