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Japan's Device Makers Look To Emerging Markets For New Sales

This article was originally published in PharmAsia News

Executive Summary

Japan's medical-device makers are looking to developing countries for possible sales to substitute for declining prospects in Japan, Europe and the United States. Fujifilm Holdings has begun new sales in India, Hitachi Medical is opening an office in Cairo, and is still adding sales representatives in Latin America. Toshiba Medical Systems is assigning sales agents to provide maintenance service in emerging nations, beginning with agents taking on technicians in India, Latin America and Turkey for its CT scanners, along with doctors and specialists to provide guidance on the use of the devices. (Click here for more - a subscription may be required



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