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China Bans Posing As Health Experts, Patients In Drug Commercials

This article was originally published in PharmAsia News

Executive Summary

China has issued an edict banning certain types of broadcast advertising and non-professional hosts of medical programs. China's State FDA, Health Ministry and other affected agencies sent out a circular to radio and television stations detailing the ban. They said it was prompted by the discovery of one actor posing as a health expert on TV programs for the purpose of selling drugs while others posed as patients. The new ban bars those types of imitations and says actors and celebrities are not to host medical programs. (Click here for more

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