Scrip100: Life as a One Hit Wonder
This article was originally published in Scrip
Executive Summary
The road to pop stardom is littered with chart-topping singers who only ever hit the big time once, leaving everyone wondering "where are they now?" Similarly, the pharma industry has a number of players whose success relies heavily on just one drug. Scrip has used our annual number crunch, the Scrip100, to pick out six "One Hit Wonder" companies – firms with very specific yet successful products on the market – and considered the different paths they have followed after their time in the limelight.
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