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Keeping shtum: How do you use your quiet period?

This article was originally published in Scrip

Executive Summary

It's that time again: the rapid approach of the end of the quiet period during which companies limit their communication in advance of their quarterly financial results announcement. For journalists it's like the lull before the storm, which isn't necessarily a bad thing. However, it can be annoying when we suspect that companies are using the quiet period as an excuse not to address difficult questions, especially when for some firms the quiet period seems to cover almost two months out of every three.

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