Avon beauty
This article was originally published in The Rose Sheet
Executive Summary
Anew All-In-One Self-Adjusting Perfecting Creme SPF 15 contains pro-retinol and a "self-adjusting 'smart system'" to moisturize and exfoliate the skin. Available in February, the facial cream will replace three existing All-In-One products: Perfecting Complex SPF 15, Perfecting Lotion SPF 8 and Intensive Complex SPF 15. Also out in February, Nailwear nail enamel's 56 quick-drying pink-to-red shades include Romance, Whisper Mauve and Mulberry for $3.95 each. Colors stay true for 10 days, Avon says. Both products were previewed during Avon's third quarter conference call (1"The Rose Sheet" Oct. 25, p. 7). Ads will be part of the company's $90 mil. Let's Talk campaign (2"The Rose Sheet" Dec. 13, p. 7)
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