Texas OTC storage reg
This article was originally published in The Rose Sheet
Executive Summary
Final proposed version of the Texas Department of Health's storage and handling requirements for cosmetic-drugs and OTCs to be voted on at the board's Oct. 15 meeting. As expected, the reg has been rewritten to incorporate "very minimum standards" for OTC wholesalers, the DoH said. As originally drafted, the reg would have applied federal pharmaceuticals storage standards to OTCs. CTFA and the Consumer Healthcare Products Association lobbied for less stringent standards at a public meeting earlier this year (1"The Rose Sheet" March 1, p. 10). Once approved by the department, the proposed rule will be published in the Texas Register. A final version could come into effect as early as March 2000
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ModiFace launches forecasting tool: Toronto-based virtual makeover firm introduces ShadeCast, a makeup sampling and forecasting tool based on behavioral tracking. ShadeCast is used in conjunction with iPhone application MakeUp, which allows consumers to virtually try on makeup in hundreds of shades from brands including Revlon, Cover Girl, Lancome and Clinique. ShadeCast offers 1,000 cosmetic shades from 40 brands and assigns a ShadeScore "to approximately position the [app's] hottest and most sampled color." ModiFace exec Nikkie Gatto likens the app to radio music playlists, helping consumers "looking to capture the current look, but also provide vital market intelligence to our retail channel partners," she says in Nov. 3 release. "The value of data to demonstrate the aggregate behavior will help the industry predict the latest trends and help cosmetic manufacturers better understand the color and products which most resonate with online and iPhone virtual makeover users," the company says