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Schering's Bain de Soleil Purchase Adds Premium Line To Coppertone Stable

This article was originally published in The Tan Sheet

Executive Summary

Schering-Plough's acquisition of the Bain de Soleil sun care line from Pfizer adds an "established, premium brand" to Schering's sun care portfolio, allowing it "to expand and strengthen" the Coppertone line, Schering announced Oct. 7.

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