Scrip is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By


CCA Industries Plus + White Shades Whiter at-home bleaching gel/toothpaste rolling out.

This article was originally published in The Tan Sheet

Executive Summary

CCA INDUSTRIES PLUS + WHITE SHADES WHITER BLEACHING GEL whitens teeth "in one week" when using the peroxide bleaching gel and toothpaste combination product every day, the East Rutherford, N.J.-based company claims. Although results appear after the first week of use, to achieve the "shades whiter" results the at-home gel kit should be used for four weeks, CCA Industries said. The kit, which contains four tubes of the bleaching gel/toothpaste is rolling out to food, drug and mass merchandise outlets nationwide this month.





Ask The Analyst

Please Note: Click here for more information on the Ask the Analyst service.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts